Internal And External Factors Affecting International...

1.1 Research background Globalization is a process that eliminates the barriers between different countries and increases level of interaction between them and international business is considered as one of the mechanisms used in trade globalization. A lot of challenges and opportunities for international business arises and need to be studied in addition to strategies used to seize these opportunities and to overcome the potential barriers. 1.2 Research objective The objective of this research is to study all the internal and external factors affecting the international business environment and the trade barriers that constrain the global trade expansion. The research will demonstrate the different entry modes showing the advantage and disadvantage of each of them and present the method of selection for the adequate entry mode. 1.3 Research justification The research will study if there is a direct relation between existing trade barriers and the selection of entry mode. 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